Underground Farm: Michel Roux Jr. Reveals Plans to Supply London With Fresh Produce | EcoWatch

Underground Farm: Michel Roux Jr. Reveals Plans to Supply London With Fresh Produce | EcoWatch: "SUSTAINABLE BUSINESS Underground Farm: Michel Roux Jr. Reveals Plans to Supply London With Fresh Produce Brandon Baker | January 31, 2014 8:45 am | Comments Tweet One hundred feet below the streets of London, a 2.5-acre farm will soon sell fresh veggies grown on a not-so-traditional farm. Dubbing it a “food revolution” underneath your feet, Zero Carbon Food owners Richard Ballard and Steven Dring have teamed up with two-star Michelin chef Michel Roux Jr. to open their Growing Underground farm later this year. Located under the Northern Line near Clapham North tube station, the Growing Underground will offer leafy greens, micro-greens and herbs grown using LED lights and a hydroponics system. “When I first met these guys I thought they were absolutely crazy,” said Roux, who operates Le Gavroche in London and has appeared on Hell’s Kitchen and other shows. “But when I visited the tunnels and sampled the delicious produce they are already growing down there I was blown away. The market for this produce is huge.”"

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